Increase Organic Traffic by the manipulation of backlinks

As Google clearly moves towards ranking websites more based on inbound link metrics (such as Domain Authority), websites with less inbound link equity are finding it extremely difficult to rank well in search engines when external duplicate content exists. ocial Bookmarking is another great way of promoting your website. Submit …

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Effect of keyword density on my rankings

The same way you have your staging server password protected (you do right?) to keep the lookie-loos away, you should have your staging server blocked from the Search Engines to prevent premature crawling. The days of self-serving, scammy, and spammy SEO are long-gone. And that’s a good thing. The …

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How to learn about webmaster tools in a few hours

There are as many ways to build links as there are types of website. Thanks to Google’s crack-down on creating spam links, many old tactics no longer work. Now much of link-building is good old-fashioned marketing – promotion and PR. Keyword stuffing fell out of favor once Google updated its …

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Never underestimate the influence of web portals

This requires sound SEO expertise. Google will bring people to your website, but engagement can help return visitors and for instance sales promotions. Progressive SEO means technical, analytical and traditional marketing all rolled into one. A great deal of local SEO is based on the principles of organic SEO services …

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Less is always better when it comes to backlinks

Without an inviting layout, your content has less of a chance to be seen. All sites have a home or "root" page, which is usually the most frequented page on the site and the starting place of navigation for many visitors. Unless your site has only a handful of pages …

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We've reached a tipping point when it comes to metrics

Content is king when it comes to SEO. You can’t have an SEO campaign without content; it’s the fuel that makes SEO work. Putting your individuality and personality across throughout the off-site SEO process (outreach emails, guest posts, social shares, etc.) makes others more likely to engage with …

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Make it sufficiently broad in terms of link building

A slow-loading website not only tests the patience of your visitors, but also risks a high bounce rate because of a significantly worse user experience. I always thought if it improves user experience and is better than what’s there in those long tail searches at present, who’s complaining …

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The ultimate revelation of page rank

Focus on your customers, and take the right logistical steps to make sure that search engines can find your content. Focus on the ‘road less traveled’ with long-tail opportunities, and you’ll be set. The goal of negative SEO is to lower the rankings of competitor websites. This, they believe …

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Things that make you love and hate ROI

For one, it will increase the bounce rate for your business' websites, losing you further possible customers. There are many theories, some backed by data, that show Google uses user metrics such as bounce rate, click through rate, time on site, etc. when determining the relevancy of a piece of …

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When auditing your site, take time to think about html

Backlinks are links from other websites to yours, and are incredibly important in the SEO strategy. In fact, these backlinks are seen by many as THE most important aspect of a comprehensive SEO plan. Until Google get their act together, unethical and spammy SEO techniques (black hat SEO) will always …

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One important aspect is anchor text

While many old-school SEOs believe that link building techniques are now largely ineffective (or at least less effective than they once were), links are still critical to getting high rankings. Stick to original content, found on only one page on your site, for best results – especially if you have a …

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Unlocking the mystery of backlinks

Conversion optimization is kind of a big deal. One key impact the mobile-first index and the rise of voice search could have on search engine optimisation is the transition from precise match phrases to a broader match SEO, where search engines interpret natural language more easily. Content is king when …

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I bet you didn't know this about web crawlers

A variety of studies support the idea that Google incorporate social signals when ranking a webpage. In evaluating the worth of these inbound links, some search engines consider the rank of the website providing the link to your website. Focus on building trust as opposed to trying to bend and …

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This year will be the year of metrics

Google has made speed another factor that affects the visibility of your website. This is because speed affects the power of your webpage to keep the users interested. Here are few examples: top tips for creating high-quality content, top blogging tips for increasing productivity, etc. It’s important to understand …

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The best way to escape Google’s Panda penalty

I noticed that when I made changes to my sites (and tracked them), sometimes traffic would increase. The best ways to get do follow links is the honest way: creating awesome, original content that gets shared and linked to naturally. Other approaches include guest blogging, especially on a site relevant …

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Can keywords make a huge difference to search engine optimisation?

One question that often arises in regards to HTML tags and linking is whether or not internal links should be “nofollowed.” “Rel=’nofollow’” instructs Google to not allow PageRank to flow through the link. Understanding the differences between paid and organic search and implementing each correctly is critical to the …

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How to learn about URLs in a few hours

While the first reason is less malicious (though clearly ethically wrong), the latter can destroy your SEO when your content is repeatedly stolen to discredit your work. Often, the content is spread across link farms to confuse search engines further and convince Google that your content should be punished. It …

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Myths and misconceptions about stickiness

SEO and growth hacking share a common root — the mutual desire to grow a site’s traffic — and both disciplines fall under the umbrella of search marketing. First in your SEO plans need to be the keywords that you are optimizing for. True to form, Google is always changing, tweaking …

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Concentrate on actionable bounce rates

This isn’t just an idea or thought, it is a strong conviction that is rooted in the core of who I am and it is central to what I believe. I know SEO works because I’ve proven it. And I want to prove it to you. To get …

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How do you feel about LSI now?

Now, in modern SEO, we have to do really really good content to earn those quality links. Do not schedule the republishing of posts. If the URL hasn’t been indexed yet, this stops search bots indexing the page which is what you want if the page really doesn’t …

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How To Find Hundreds Of Awesome Keywords

The Internet, or World Wide Web as it was once known, really is a kind of web. Websites feature links that lead to other websites, featuring yet more links leading to still more websites, and so on. Becoming a memorable part of that web will take lots of work and …

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How do you feel about 301 redirects now?

If you want to promote your website by purchasing sponsored links, always use the rel nofollow attribute. There’s no other way. If Google finds that you’ve paid webmasters to build backlinks, you will end up with a hard to remove penalty. While meta descriptions are not strictly a …

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Adopt a customer centric view of social media

The navigation of a website is important in helping visitors quickly find the content they want. It can also help search engines understand what content the webmaster thinks is important. For most websites, this change was highly beneficial because they no longer had to compete with spammy and low quality …

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Predictive Search Is Popular With Mobile Searchers

It becomes a nightmare for a business owner to discover that that his/her main business website has been penalized by Google. Not all declines in rankings are caused by penalties but only a fraction of those. However, the modern Google algorithms feature a process known as semantic searchh. When …

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Make onsite SEO the focal point of your marketing efforts

Google continues to use natural, quality inbound links as a main ranking factor. By properly using HTML tags, on-page linking, and internal backlinking, you can streamline your site to best serve your customers. By creating relevant content that guides users through the marketing funnel, you can improve sales and generate …

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The hidden agenda of web portals

Business leaders know that the world is changing. More customer research and transactions take place online now than ever before, and those numbers are only going to increase. Always give your own website the edge when it comes to content. Links increase the authority and trustworthiness of a page to …

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Less is always better when it comes to analysis

Because of the popularity of mobile and speech-to-text, the focus for a program should be more on natural language. Fortunately for me, I’ve had a few top-notch mentors over the years and their benefits cannot be disputed. One thing you want to pay attention to is the speed of …

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