Let's talk about citations

Good SEO consultants are hard to locate and they are even harder to hire. This is because there aren’t a lot of high-quality SEO consultants available for hire. There are lots and lots of bad SEO consultants or young entrepreneurs who think they know SEO. On page SEO refers …

more ...

Taboos about landing pages that you should know

When we talk about trust through age, we're talking about the indexed age (i.e. the time since Google originally found you). But, more importantly, what happened over the time since Google discovered your site or page. Meta descriptions are technically HTML attributes that offer concise explanations of what a …

more ...

Understand about link bait

If you've improved the crawling and indexing of your site using Google Webmasters Tools or other services, you're probably curious about the traffic coming to your site. Web analytics programs like Google Analytics are a valuable source of insight for this. You also as an SEO today have to be …

more ...

I bet you didn't know this about gateway sites

The gibberish score helps with that. This may surprise you, but users narrow down 35–45% of their searches to sites based in their own country. SEO is a time consuming effort which most people running an online business do not have. Authority sites are websites that are known by …

more ...

The death of dynamic pages

Subheads are another overlooked SEO tactic and should be used whenever possible. If they consist of valuable keywords that are relevant to the article, they won’t only boost the article’s search value, they’ll also provide your audience with a much-needed mental rest point. This increasing demand for …

more ...


The infamy behind cloaking

Why do we need it? For experienced marketing teams, the content creation process has become a high-level assembly line. For small businesses, the best approach to identifying target keywords requires diligent research and the proper mindset. Basically, it’s like any business making sure that their product or service is …

more ...

Things about bounce rates you have to experience yourself

If you seldom get into any detail, you won’t look like an authority. High Flesch-Kincaid readability score (readability) - If your content needs a Literature major to be deciphered, then you're probably not going to get a lot of links. Why? Because if they don't understand it, they have no …

more ...

Who does the writing?

Conventional wisdom has been that 301 redirects only pass about 85% of link equity. In particular, mobile applications should be mentioned here. Sometimes, even unintentionally you may end up creating thin content and attract Google penalty consequently.Thin content is one of Google’s biggest bugbears. Google has for years …

more ...

The worst advice I've heard about dynamic pages

To rank, you need authority. To have authority, you need links. To get links, you must be visible with people who create content. Therefore to rank, you need relationships. The tactic of improving your pages to earn more traffic through being more relevant to search queries, on-page SEO is something …

more ...

Focus on ROI Instead of static pages

More and more people are taking advantage of this functionality as it continues to improve in effectiveness. Search engine optimization is a tool to improve a web site’s visibility in search engine results. An optimized web site will help to keep your product or service in the first page …

more ...

We've reached a tipping point when it comes to inbound links

In its efforts to eliminate low quality content from search engine results, Google algorithms such as Panda penalized websites for having "duplicate content." Any page that(s) with the majority of content appearing on another webpage (same domain or any other) is considered duplicate. Site errors may include broken links …

more ...


Think about citations from the start

Google has given significant backing to its Accelerated Mobile Pages initiative too, and the evidence so far suggests it is paying off. You find high quality content on the Internet and then you compile the links on your own blog or website or on your social networking profiles. Constant changes …

more ...

Planning the Takeover

Some Google searches show a descriptive box at the top of the search results. Google calls these boxes 'featured snippets' because unlike their regular web listings, the page's description (the 'snippet') comes first. However, care should be taken to avoid placing irrelevant keywords in these tags as this may result …

more ...

Adopt a customer centric view of social media

The navigation of a website is important in helping visitors quickly find the content they want. It can also help search engines understand what content the webmaster thinks is important. For most websites, this change was highly beneficial because they no longer had to compete with spammy and low quality …

more ...


Difficult things about reporting

Inadequate traffic and lack of conversions are some of the most significant problems affecting many online marketers in this day and age. Although the competition is fierce, there are many ways to increase your online sales over time. White Hat SEO are keywords tailored to a particular audience and fall …

more ...

Hidden facts about site submissions

If you’re curious how dominant a site is in the engines, it’s easy to look up their estimates on traffic measurement sites like Quantcast. Research your target audience – If you’ve ever tried to do anything in the dark, then you obviously know how difficult it can be …

more ...

Are search volumes affected by long tail search

If the analytics tools were deployed prior to an SEO’s arrival, then he or she must find reasonable evidence that lead-tracking sources are properly capturing. Instead of penalizing the page (we have NEVER gotten a website penalized), the links just take no effect and get ignored. It also lists …

more ...

Make onsite SEO the focal point of your marketing efforts

Google continues to use natural, quality inbound links as a main ranking factor. By properly using HTML tags, on-page linking, and internal backlinking, you can streamline your site to best serve your customers. By creating relevant content that guides users through the marketing funnel, you can improve sales and generate …

more ...

Where in search results does my content appear?

Understanding both the capabilities and boundaries of search engines allows you to properly build, format and explain your web content in a way that search spiders can understand. Google’s web indexing system favors recently updated content, especially for time-sensitive searches. Keyword research is the basis of all search marketing …

more ...


Things your competitors know about user generated content

This concept has been highlighted and evangelized by Rand Fishkin recently. We all know poorly written and thin content when we see it. Knowing whom you are writing for is one of the best and most important copywriting tips anyone can give you. Guest Blogging simply means writing an article …

more ...


Adopt a customer centric view of ROI

Google makes it really hard. The more your content focuses on your niche, the easier it is for the crawlers to index and categorize and decide how relevant and serious you are for it. SEO can help conversion tactics by providing guidance on not only technical elements but also content …

more ...

The infamy behind scraping

Matt Cutts summed up social media pretty well when he said, “When you’ve got 5 minutes to fill, Twitter is a great way to fill 35 minutes.” Basically, social media is going to take a lot of time. Picking the right keywords to optimize for is very important. Usually …

more ...