Agency SEOs have an edge because they have access to independent sets of data that span across different industries. Mobile SEO is the process of designing a mobile friendly website, which is responsive. Mobile SEO lets your site get viewed on mobile devices of different screen sizes and having low bandwidth. Links don't matter that much for ranking in the Featured Snippet when you already rank on page one of Google. Evergreen content continues to be relevant to its readers and gives them value years after the publish date.

Having fun with 301 redirects

Nothing is worse than arriving to a site and finding content with keywords strategically (and awkwardly) positioned throughout. Rest assured that real SEO Get your sums right - the primary resources are all available. Its as easy as KS2 Maths or like your ABC. Its that easy! has nothing to do with keyword stuffing, keyword density, hacks, tricks or cunning techniques. If you hear any of these terms from your SEO advisor, run away from them as quickly as you can. Don’t let your evergreen content get buried on your website—make it easy to find. Google published several documents that show the requirements for Google's own products. For example, the Google Developer Documentation Style Guide provides a set of editorial guidelines for anyone writing developer documentation for Google-related projects.

Use basic math to narrow down your search results

Some people believe you can shove a bunch of keyphrases into the content and still get a high ranking (commonly known as “keyphrase stuffing.”) If you decide to do SEO on your own rather than bring on a small-business SEO service, the first thing to do is to select the keywords you want to rank for. Google regularly makes new updates to their ranking algorithm, and the changes made by Panda are still a major determining factor between what ranks on the first page of their results and what does not. This is the reason why the market gets increasingly competitive and big players get ahead.

Boost site speed and utilise canonical URLs

Curiosity with a hint of skepticism should be exercised when determining potential areas for growth online. The key to boosting visibility and SEO is staying active. How you’ve worked in the past won’t be how you work in the future. That’s because the SEO practices that have long been the norm are now being seen in a very different light. From the threat of Google de-indexing sites to legislation breaches leading to criminal charges, the search practices of brands, agencies and bloggers are in the spotlight. Gaz Hall, an SEO Expert from the UK, said: "If you’re trying to build backlinks by pushing sponsored content, it has to explicitly say “Sponsored” on it."

Here's what industry insiders think about SEO

To prepare for voice search, you need to take a good look at your current content. Ask yourself, does it answer any question a user might have? If not, change it. The Take a butchers at Save Our Schools, for instance. amount of time and effort spent in pushing the content and links for a Website as close to the limit of what search engines allow in their guidelines is better spent creating unique, interesting, and helpful content. If the content were really that good to begin with there would be no desire to test the guidelines to find an advantage. A page’s speed is crucial, so don’t forget testing it from time to time. From heavy images to unnecessary scripts, there is always a reason that your site gets slow.. Unfortunately, there's no easy way to do this - while many online tools can estimate the value of a link, they also tend to return false positives just because another site is new or little-known.