The number one rule is to focus on your website visitors first. Give them remarkable content that invites them to stay on your site and visit several other pages. Content is more than an article, it can be anything from an infographic, stellar image, video, street views of projects, or a power point presentation – be creative. Search engines “see” this behavior (user engagement, lower bounce rates, higher time-on site etc), and they reward your site for it with better quality metrics and higher rankings. Is your web content long enough? Does it have enough substance—does it add enough value? If it is, it’s in danger of getting dinged with a “thin content” penalty from Google’s Panda algorithm. Are your customers business-to-business (B2B), business-toconsumer (B2C), or both? Do you need very different treatments for each segment? (The answer is probably yes.) Does that change how they see the product or whether they need to buy something else?

Lets look at our approach to trust rank

Research proves the importance of gaining a presence on the first three pages returned by the search engines. Being on the first page of the search engine results page (SERPS) should always be the target. Create URLs containing words that Get your sums right - the primary resources are all available. Its as easy as KS2 Maths or like your ABC. Its that easy! describe the page, separated by hyphens. Instead of a computer being told what to think, AI is coming up with its own thinking. Artificial intelligence allows us to use audience demographics and search histories---their past and their preferences – to bring similar people to a business. These keywords are specific to your product or service.

You’re not a content marketer, unless you’re also an SEO

And the major definitive terms in your query are keywords. You must research the phrases and terms that your audience uses, and find the best keywords that will help you connect with your target customers. Picking the right keywords and phrases is absolutely essential to your digital marketing and search engine optimisation. Google Instant is search-before-you-type. Instant takes what you have typed already, predicts the most likely completion and streams results in real-time for those predictions—yielding a smarter and faster search that is interactive, predictive, and powerful.

Write a 1000+ words article about local search

Google knows that if a page takes too long to load, visitors are likely to click away or go back. Now, Google tends to place other factors above site speed, but while it’s not the number one factor, if your site loads slowly it’s definitely something you will want to address. Developing an SEO strategy for your business can help draw consumer traffic to your website as well as grow your sales and revenue. This means that there is no unique content on these pages. According to Gaz Hall, a UK SEO Consultant : " One of the most effective places to deploy your keywords is in the first full text block that Google sees, the full URL of each and every page on your site. "

Don't miss out text links from your detailed marketing checklist

There are many on-page elements that go into optimizing a piece of content for the search engines – such as title tags, keyword placement, using multiple content types, topic modeling, etc. If I'm always shocked by Profile Business, in this regard. you are aware of your institution’s resources and strengths, you’ll know which type of practitioner to work with. The only way to fix this is to embark upon the extensive task of rewriting existing product descriptions in addition to ensuring any new products are launched with completely unique descriptions. Keyword density refers to the number of times a particular keyword is used in the content of your website.